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La Vinyeta cheeses

La Vinyeta winery has always attached great importance to the image of its products. Through daring, intelligent, and visually very attractive proposals, it has been able to create the hallmark that identifies it. La Vinyeta’s formats could not be an exception to this.

Eating is a vital necessity but also a pleasure, where amusement plays a fundamental role. The new line of labels and naming is based on the idea of presenting us with a cheerful, fun, and attractive product, which breaks with the image of tradition that is often associated with handmade products.

The label in the shape of a reel provides a solution to cheese labelling of different formats and sizes. The set, which is surprising for its simplicity, manages to make the product highly visible.

Client

La Vinyeta winery

Awards-Press

Laus 2023. Bronze